'Amul Stares At Bread Daily...' - Amul Joins L&T Chairman-Triggered 90-Hour Work Week Debate

Popular Dairy brand, Amul is known for its creative pictorial representation of current issues. The Amul has joined the 90-hour work-life debate by sharing a humorous doodle citing a story ‘Amul staring at the bread daily’. 

This comes after SN Subramanyan's viral old video surfaced the debate of work life. He commented, ‘How long will you stare at your wife’ which invited criticism from netizens over social media. 

Amul took a jibe showcasing the intent of L&T employees with their wives. Amul also depicted the doodle saying; labour and Toil?

L&T Matter 

The chairman of Larsen & Toubro, S.N. Subrahmanyan, sparked controversy by suggesting that employees should work up to 90 hours a week, including Sundays. In the video, he raised questions about personal time and the value of individual time, indicating that increased work hours may improve productivity.

“I regret I am not able to make you work on Sundays, to be honest. If I can make you work on Sundays, I will be more happy, because I work on Sundays also. What do you do sitting at home? How long can you stare at your wife? How long can the wives stare at their husbands? Get to the office and start working," he was seen saying in the video.

L&T Response:

L&T released an official statement saying that the chairman’s remarks reflect the larger ambition for extraordinary outcomes at the organisation.

“At L&T, nation-building is at the core of our mandate. For over eight decades, we have been shaping India's infrastructure, industries, and technological capabilities. We believe this is India’s decade, a time demanding collective dedication and effort to drive progress and realize our shared vision of becoming a developed nation. 

The Chairman’s remarks reflect this larger ambition, emphasizing that extraordinary outcomes require extraordinary effort. At L&T, we remain committed to fostering a culture where passion, purpose, and performance drive us forward.” - L&T Spokesperson said.