Priyanshi Mishra

India’s all-new cafe culture

Moving beyond the traditional strong and milky filter coffee, Indian consumers are increasingly exploring high-quality beans, diverse brewing methods, and the unique flavours of different roasts.

Source: Pexels

Continental Coffee Limited, the world's largest private coffee label, has entered the business-to-consumer segment, further intensifying competition and growth in the Indian coffee market.

Source: Pexels

Rich in antioxidants, coffee is believed to help combat inflammation and protect against certain diseases.

Source: Pexels

Methods like pour-over, French press, and cold brew are becoming more common, providing a diverse range of flavour profiles and experiences.

Source: Pexels

The visual appeal and the sharing of coffee-related experiences create a buzz and influence consumer behavior.

Source: Pexels

The increased demand is boosting the income of coffee farmers and creating jobs across various sectors, including baristas, roasters, and marketing professionals.

Source: Pexels