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Published 18:26 IST, December 2nd 2024

'You're Right Sushant...' - Anand Mahindra On 'Complaint' By A Man Who Called BE6e EV 'Ajooba'

"You’re right, Sushant. We have a long way to go. But please consider how far we have come."

Reported by: Business Desk
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Anand Mahindra
Anand Mahindra On Twitter | Image: Mahindra Website

Billionaire Anand Mahindra 's modest response to a critique is winning hearts on social media. According to a viral post on Mahindra's X account, social media user Sushant Mehta criticised the Mahindra Group for issues in its vehicles and employee behavior.

He also called the design of the newly launched Mahindra BE6e EV "ajooba" but expressed hope that Mahindra and Tata could rival global giants like Maruti and Hyundai.

Anand Mahindra’s Thoughtful Reply


In response, Anand Mahindra, Chairman of Mahindra Group, shared a screenshot of the critique and wrote, "We have used all the surrounding cynicism, scepticism—and even rudeness, as in your post—to fuel our hunger to succeed." Acknowledging the company’s shortcomings, he added, "You’re right, Sushant. We have a long way to go. But please consider how far we have come."

Reflections on Mahindra’s Journey


Mahindra recounted the company’s evolution since 1991, when experts advised them to exit the automobile business due to fierce foreign competition. Defying those predictions, Mahindra remains a strong player three decades later. Quoting poet Robert Frost, he emphasized, "Yes, we have miles to go before we sleep. Continuous improvement will remain our mantra."

The Aftermath of the Critique


Sushant Mehta later deleted his post, stating that Mahindra’s marketing team contacted him to ask if he owned one of their vehicles. In a later post, however, he too appreciated Mahindra's spirit. Despite the criticism, Mahindra continues to receive praise from fans, with one netizen lauding the company’s SUVs for their power and reliability in challenging terrains like the Himalayas.

Positive Response from Users


A supporter expressed optimism about Mahindra’s progress and shared plans to purchase a Mahindra SUV, adding to the growing appreciation for the brand’s efforts toward excellence.

A Netizen appreciating the Mahindra’s car wrote; “In the last 1 year or so I have been traveling extensively in the Himalayas both west & east & I have seen Mahindra SUVs are the most preferred vehicles amongst the driver localites. The power & the reliability are unparalleled at least in India. I wish to remain optimistic about the Company & its products moving to the next level of excellence. Planning to buy a Mahindra SUV soon for the first time (my 12th car since younger days)”

Updated 19:13 IST, December 2nd 2024