Swiggy To Launch Another App In 76 Cities? Quick Commerce Co Reveals Plans

Quick Comm platform Swiggy Instamart, a flagship service of India's leading on-demand platform Swiggy has announced expansion to 76 cities across India.

‘Swiggy Instamart has expanded to 76 cities across the nation, and will soon also be available as a standalone app,’ as mentioned in the exchange filing by the company. 

Standalone App: A Game-Changer for Quick Commerce
In a significant development, Swiggy plans to launch a standalone app for Instamart, enhancing user accessibility and experience.

The standalone app will supplement the unified Swiggy app, which continues to support multiple services, including food delivery and Dineout.

According to Amitesh Jha, CEO of Swiggy Instamart, “Swiggy Instamart is on a rapid growth trajectory, offering a compelling value proposition with 10-minute deliveries and an expanding range of nearly 50,000 products. The launch of the Instamart app ensures seamless adoption and access to the service in a category that we believe we have only scratched the surface of. Whether consumers access Instamart via Swiggy or the standalone app, all Swiggy One, One Lite, and One BLCK benets will apply, ensuring that our ever-growing user base continues to enjoy the same great perks."
The standalone app aims to attract over 100 million users while maintaining perks like Swiggy One benefits, which extend across the ecosystem.

Sriharsha Majety, MD & Group CEO, Swiggy, said "While it’s been clear for a while now that Swiggy Instamart is set to match Food delivery in size, recent developments show it’s on track to surpass Food delivery in both penetration and scale. The positive reception in new cities and categories suggests Instamart could achieve far greater user adoption, going well beyond 100M+ users. Instamart will remain a key oering within the Swiggy app, helping us amass the cross-pollination benets of a unied app. The standalone app will be an add-on, augmenting our reach by meeting consumers where they are, and ensuring we continue delivering the best possible experience in the catego